Force-Free, Positive Reinforcement Dog Care in Auckland
Because how we care defines who we are.
At Pets In The City, every wag, every cuddle, and every training session is guided by kindness, patience, and respect.

We’re proud to follow a force-free, positive reinforcement approach in everything we do—from daycare and grooming to training and overnight care.
What Force-Free Means to Us
Force-free care is not just about what we do — it’s about how we do it.
At Pets In The City, we:
Never use force, fear, or intimidation
Respect each dog’s personality and emotional needs
Offer choice wherever it’s safe to do so
Follow the LIMA principle: Least Intrusive, Minimally Aversive
Use calm, thoughtful handling to build trust in every interaction
Our staff are trained to read body language, respond calmly, and support every dog as an individual.
WHY IT MATTERS
Dogs thrive when they feel safe, seen, and understood.
That’s why our philosophy creates:
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Happier, more confident dogs
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Safer social interactions
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Deeper bonds with caregivers
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A calm, positive environment every day
And for you?
It means complete peace of mind.

Our Promise to You
We hold ourselves to the highest standard of ethical care:
✅ A force-free, LIMA-aligned approach
✅ Zero tolerance for aversive methods or punishment
✅ Positive reinforcement across all services
✅ Experienced caregivers trained in dog behaviour and welfare
✅ A culture of respect — for dogs, parents, and each other
We do this not because it’s trendy, but because it’s right.

What Our Customers Say

“Super friendly team who clearly love dogs. We always feel confident leaving our pup in their care.”
Robyn and Wilson
★★★★★

“Our dog races in the door and comes home happy and tired—what more could we ask for?”
Shone and Polar Bear
★★★★★

“Incredible care and communication. We trust them completely and wouldn’t go anywhere else.”
Brad and Jax
★★★★★

"Professional, welcoming, and kind. Jack absolutely loves it—total peace of mind for us as pet parents."
Lisa and Jack
★★★★★

“Our girl always comes home happy and exhausted. The staff are lovely and really care.”
Sarah and Lilly
★★★★★

“Friendly staff, great service. Our cavoodle Jack gets so excited when we pull into the driveway.”
Vicky and Jack
★★★★★



